Visibility
·         Create and disseminate a slogan about the importance of world music as a contribution to our society.
·         Print and publicize the slogan in CDs, flyers, programs, etc. of Coalition members.
·         Create dialogues with and seek support of relevant music industry organizations (such as Arts International, Association for Independent Music, Association of Performing Arts Presenters, Canadian Independent Record Production Association, Canadian Recording Industry Association, International Managers Forum (Canada), International Society for the Performing Arts, Music Educators National Conference, National Academy of Recording Arts and Sciences, National Association of Music Merchants, National Association of Recording Merchandisers, North American Folk Alliance, and Recording Industry Association of America).
·         Enlist the support and involvement of celebrities to promote world music and broaden our audiences.

Lobbying and Advocacy
·         Lead campaign to lobby INS and other government agencies for easier access for international musicians to tour North America.
·         Advocate with elected government officials to assist in this campaign.

Networking
·         Create a membership drive to bring in all elements of the world music community.
·         Establish and facilitate email list discussion for Coalition member collaboration.
·         Host special interest meetings on world music at all relevant music industry events (APAP, Strictly Mundial, Folk Alliance, MIDEM, WOMEX, etc.); distribute mission statement at these events.
·         Encourage and support greater world music presence on the agendas and showcases of existing music conferences such as APAP, CMJ, Folk Alliance, SXSW, Winter Music Conference, etc.).
·         Create a world music industry conference for North America.
·         Informally share information relevant to the world music industry as needed.
·         Operate as a gateway for existing network of concert presenters.

Collaborations
·         Facilitate collaborations between Coalition members for special world music tours, educational events, benefit concerts/CDs, campaigns, etc.
·         Cost-share industry-wide publicity, retail, and marketing.
·         Unite record labels to increase the world music pie as a whole.

Additional Info
listen globally, act locally
Membership Form. Join now!!!
Newsletter Submissions
Mission
Goals and Background
Coalition Background
Chronology
Listservs and Conferences

Top of Press Release